04. Brand building and reputation
Connecting with your communities and gaining trust
Key issues
Many smaller or scholar-led publishers may have mixed feelings about engaging with questions of b...
Case studies
Language Science Press undertook a direct outreach campaign, as a way of generating support f...
Questions to guide good practice
What makes your press distinctive? Does your branding express your values and/or the interest...
Resources
NUP Toolkit, Attracting authors to your press Cookbook, Chapter 3.13 OAPEN Toolkit...